The Case for Franchising: IFS Builds Winning Franchises, Stimulates Economic Recovery
Franchising, the most effective
marketing tool ever devised, is one of the most highly leveraged business
systems available for growing companies. Used by companies and individuals to
expand their businesses faster than normally possible under the “central
corporate office” method, franchisees make the capital investment for each
location, and the franchisor is able to organize and establish a regional or
national expansion at considerably reduced costs. In some cases, the franchisor
can often set up an entire franchise program for less than the cost of opening
an additional store or branch.
It’s a proven fact that a franchised
business stands a substantially better chance of surviving past its first five
years than a non-franchised one. A given business may have an attractive set of
offerings and a sound business model, but choosing not to franchise is often an
isolating and self-defeating course of action. Even Presidential Candidate
Governor Mitt Romney has proclaimed franchising
the answer to economic recovery and job growth. The time is now for giving your
company the branding identity and franchise power it deserves!
Over the many years of experience
and with a database of over 3,000 franchise brands and hundreds of
distributorships/dealerships we have analyzed, we have boiled all this down to
three main key characteristics of a successful franchise or distributorship
company. In order to succeed as a one of these the following qualities must be
present for each potential business that desires to use franchising as their
key marketing strategy: Have an original business concept, be “duplicatable” in
the greater marketplace, and be profitable. If you don’t have these three
ingredients in place, your chances of success as a franchised business are much
lower.
But, don’t fret! International
Franchise Solutions is here to put you and your business on the fast track to
“franchisability,” profitability, and successful brand building. Our specialty
is taking businesses just like yours and transforming them into franchise-ready
outfits. We’re aiding economic recovery via fast-track franchise-building of
small businesses who have been cast aside by once-sympathetic federal programs
and incentives.
Franchisors are able to establish
their businesses with us with relatively minimal risk. Franchising as a whole
has enjoyed a 92% success rate, traditionally. Franchisees are attracted to
these types of programs and will look to the company that can best demonstrate
a good track record, competent management and a good training program with a
solid systems and support apparatus.
With all the rewarding aspects of franchising,
it still is a commitment to the new franchisor – though a lucrative one. You
will need to be committed to serve and support your franchisees with superior
systems and staff. They become your new customers. It will allow you to achieve
financial success on a much grander scale, and in the quickest time frame. If
you have the desire to help others become successful in your business, then
franchising is likely the right strategy for you.
International Franchise Solutions
assists your organization in structuring all phases of your franchise program.
As a strategic partner, International Franchise Solutions works
side-by-side in all aspects of your business to help you succeed in your
commitment to franchising.

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